Events

Posted: May 11, 2020

We at Visitor Solutions understand the significant impact the COVID-19 Pandemic has had on the sport, recreation, tourism, heritage, event and community sectors. This has resulted in very challenging times for everyone. We are passionate about ensuring the sport, recreation, tourism, heritage, event and community sectors are strong. We want to support the recovery phase […]

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Every event has its own unique set of needs, key personnel, expectations and site considerations.

Whether you need assistance with event feasibility research, planning and development, conducting an analysis or website development and optimisation our team can help.

WEBSITE DEVELOPMENT AND CONTENT OPTIMISATION

We can work with you to modify your existing website or develop from the ground up a new website that is fully conversant with Web 2.0 apps and user expectations

STAKEHOLDER CONSULTATION/COMMUNICATION

We can develop effective and deliverable strategies to identify and engage with key organisational stakeholders associated with any event type

STRATEGIC PLANNING

We work with sporting organisations to develop visionary, yet achievable, strategies. These are underpinned by robust evidence, monitoring and evaluation systems.

STAFFING

We can advise on staffing structures, roles and responsibilities. We help develop job descriptions, and professional development and staff policies.

FEASIBILITY STUDIES

Our objective, holistic advice helps underpin investment decisions, financial scrutiny, facility development and operational performance.

BUSINESS PLANNING

We can help determine the financial viability and sustainability of a proposed community development or programme.

Including cash flow analysis and the identification of new opportunities. Assessing Level of Service and User Satisfaction We can provide impartial, evidence-based assessments of service levels and user satisfaction, as well as ongoing monitoring and evaluation.

Enabling us to develop recommendations and action plans to improve service delivery.

MARKET RESEARCH

Understanding current and future market trends is essential to success. High quality market research leads to better economic and facility-development decisions. It lets you conceptualise and test products or experiences. It can clarify the business case and uncover added value.

COMPETITOR ANALYSIS

Our experience will help bring real depth to your analyses of the wider tourism market. Letting you evaluate potential local, regional, national and international competitors, threats and opportunities.

MANAGEMENT AND GOVERNANCE STRUCTURES

Management and governance have a significant influence on success in the tourism sector. Applying our experience can resolve many significant issues.

Case Studies

America’s Cup Legacy – Environment Court Evidence

Events

In 2018, planning for the next America’s Cup development was fully underway.

Visitor Solutions’ Craig Jones was commissioned by Panuku Development Auckland (Panuku) to compile and present expert witness and supporting evidence on the legacy outcomes from the proposed development, i.e. how the proposed spaces and buildings would be utilised following the event. This included consideration of events, tourism, arts, cultural and community development opportunities from the facilities created. The evidence was based on extensive data analysis, detailed research, an assessment of potential user demands and an assessment of facilities currently supplied. This material was compiled and presented as evidence in Environment Court hearings. The evidence provided was uncontested in the Environment Court.

Major Events Resource Bank

Events

The New Zealand Association of Event Professionals Inc. engaged Visitor Solutions to develop a number of new content modules for the online Major Events Resource Bank.

The aim of the Bank is to help event managers achieve a consistently high standard of event management and delivery via resources such as planning advice, sample checklists, templates and other related materials. Working with a number of other specialists, Visitor Solutions successfully produced content modules pertaining to Foreign Exchange, Insurance, Governance, Strategic & Business Planning, and Underwriting. Visitor Solutions was contracted to deliver the strategic and business planning model as a series of national workshops around New Zealand.

Auckland Masters

Events

Aktive – Auckland Sport and Recreation and key partners Sport New Zealand, ATEED, NZ Masters Games and NZ Major Events commissioned Visitor Solutions and Market Economics to investigate the feasibility of holding an Auckland Masters Games event as a legacy of the forthcoming World Masters Games 2017.

The study considered such areas as establishing an event niche, determining sports codes’ willingness to participate, establishing high level operational issues, commenting on governance and delivery structures, assessing revenue and operational costs, developing a preliminary financial model, identifying risk areas, and at a high level determining the event’s likely economic impact.

Queenstown Winter Festival

Events

The organisers of the iconic Queenstown Winter Festival reached out to our team by undertaking an event and business optimisation assessment including investigation into the event long-term sustainability.

Then Festival Director Simon Green incorporated the findings into future planning for the festival and was able to make externally qualified recommendations to the board regarding structural and operational improvements, potential revenue sources and initiatives for targeting and securing revenue from the often hard to reach visitor market.

COVID-19 Update

Every event has its own unique set of needs, key personnel, expectations and site considerations.

WEBSITE DEVELOPMENT AND CONTENT OPTIMISATION

STAKEHOLDER CONSULTATION/COMMUNICATION

STRATEGIC PLANNING

STAFFING

FEASIBILITY STUDIES

BUSINESS PLANNING

MARKET RESEARCH

COMPETITOR ANALYSIS

MANAGEMENT AND GOVERNANCE STRUCTURES

Case Studies

America’s Cup Legacy – Environment Court Evidence

In 2018, planning for the next America’s Cup development was fully underway.

Major Events Resource Bank

The New Zealand Association of Event Professionals Inc. engaged Visitor Solutions to develop a number of new content modules for the online Major Events Resource Bank.

Auckland Masters

Queenstown Winter Festival

The organisers of the iconic Queenstown Winter Festival reached out to our team by undertaking an event and business optimisation assessment including investigation into the event long-term sustainability.

Our clients include:

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AUCKLAND

Wellington